Inside access to the $200b industry. Smaller rooms, big conversations.
GB insider series built for all leaders looking to get into the industry.
GamesBeat Insider brings together the industry’s most influential voices for unscripted conversations on the future of gaming, technology, and entertainment.
This intimate, invite-only gathering for a small group of carefully curated attendees, is designed for unfiltered, unscripted discussions, challenging industry norms in real-time.
If you’re not paying attention to the industry,
NOW IS THE TIME
Get inside and connect with leaders driving the future.
Strauss Zelnick
CEO
Take-Two Interactive
Reggie Fils-Aime
Former President & COO,
Nintendo of America
Carol Reed
Global Chief Innovation Officer,
Ogilvy, part of WPP
Alia Jones-Harvey
Associate Commissioner of Education and Workforce Development,
NYC Mayor’s Office of Media & Entertainment (MOME)
Sami Barnett
Senior Director of Gaming,
TMA, the Omnicom agency
Bryce Showalter
Head of Games, JBL
Andrea Martinson
Sr. Marketing Manager,
H&R Block
Shahar Sorek
Chief Marketing Officer,
Overwolf
Nathan Lindberg
VP of Global Brand Partnerships,
Overwolf
Alex Lee
Lead News Writer,
GamesBeat
INSIDER SERIES: BRANDS & GAMES – Presented by 
September 16, 2026 4:00 PM – 7:00 PM
New York City
The future of media is interactive, and advertisers are taking notice. As audiences spend more time in gaming and interactive spaces, games are becoming one of the most effective ways for brands to reach consumers where they are already engaged. But for marketers, the opportunity comes with big questions: How do brands show up authentically? What does success look like? And how can companies measure the impact of their investments?
GamesBeat and Overwolf Ads brought together leaders across gaming, advertising, and technology in New York City for GamesBeat Insider: Brands & Games — Presented by Overwolf Ads, an exclusive salon exploring where brands and games go next.
The conversations featured industry leaders and executives sharing the strategies shaping this rapidly evolving space — from building authentic connections with gaming audiences and creating effective brand partnerships to navigating measurement, ROI, and the future of advertising in games.
Now, GB MAX Insider and Premium members can stream the full program on demand, including conversations with leaders from Take-Two Interactive, Ogilvy, JBL, H&R Block, TMA, Overwolf and more.
It’s one of the benefits of being inside GB MAX: access to the executive conversations GamesBeat brings together throughout the year, wherever you are.
Join GB MAX to stream GamesBeat Insider: Brands & Games — Presented by Overwolf Ads on demand now.
Presented by 
A must-attend event for industry leaders seeking high-value connections, real opportunities, and the insight needed to shape strategy, close deals, and validate plans for 2026:
Exclusive Industry Access
Unlock real opportunities, deep business insights, and conversations with the people shaping the future.
Network with Decision-Makers
An intimate setting to mingle with key professionals, from rising stars to industry veterans.
$200B Interactive Economy
Insider events series are an opportunity for brands to get into the interactive economy.
Email our partnerships team below.
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